معرفی
Heesup Han is a distinguished Professor in the College of Hospitality and Tourism Management at Sejong University, Republic of Korea. With over a decade of academic excellence, he has established himself as a leading scholar in hospitality and tourism research, particularly in sustainable tourism and green hotel management.
Dr. Han's research interests span across Sustainable Tourism, Hospitality Marketing, Consumer Behavior in Hospitality, Green Hotel Management, and Tourism Psychology. His work bridges multiple disciplines, connecting marketing with environmental sustainability, consumer psychology with hospitality management, and social responsibility with tourism development. He has made significant contributions to understanding how consumers view green hotels, the application of Theory of Planned Behavior in hospitality contexts, and the relationships between service quality, customer satisfaction, and behavioral intentions in the tourism industry.
Dr. Han's research output shows clear trends toward integrating environmental sustainability with tourism and hospitality management. His publications increasingly focus on ESG (Environmental, Social, and Governance) factors in the hotel industry, cryptocurrency adoption in tourism, wellness tourism experiences, and sustainable behaviors in geotourism contexts. His work demonstrates a strong commitment to addressing contemporary challenges in the hospitality sector through interdisciplinary approaches that combine marketing theory, consumer psychology, and environmental science.
His notable achievements include:
- Highly cited researcher (HCR) of the world in social science (2019-2023, Web of Science Group - Clarivate)
- The world's most influential researcher designation (2019-2023)
- Research.com Business and Management in South Korea Leader Award (2022-2025)
Dr. Han serves in significant editorial capacities across major hospitality and tourism journals, demonstrating his leadership in the academic community. He is Associate Editor of the Journal of Sustainable Tourism (since Aug, 2023), Coordinating Editor and Editorial Advisory Board member of the International Journal of Hospitality Management (since Aug, 2013), and serves on the Editorial Advisory Boards of Tourism Management, Tourism Review, Tourism Management Perspectives, Asia Pacific Journal of Tourism Research, Journal of Hospitality & Tourism Research, Journal of Travel & Tourism Marketing, and International Journal of Contemporary Hospitality Management.
He actively supervises graduate students through doctoral dissertation research and master's thesis research, contributing to the next generation of hospitality and tourism scholars. His Hospitality & Tourism Development Lab at Gwanggaeto Hall 825B serves as a research hub for innovative studies in the field.


