Gorden Bowen

Gorden Bowen is an Associate Professor in the School of Management within the Faculty of Business and Law at Anglia Ruskin University (ARU), Chelmsford. His expertise spans strategy, digital marketing, organisational behaviour, CSR, SMEs, and research methodology. He actively supervises PhD and DBA students and contributes to academic discourse through publications and editorial roles.

Education:

• DBA in Strategy, University of Hull
• MBA in Financial Studies, Sheffield Hallam University
• BSc in Physics and Computer Science, Aston University
• PG Cert in Education, Science and Education, Birmingham University
• Certificate in Corporate Finance, London Business School
• Fellow in Higher Education (FHEA), Advance HE
• Certificate in Assessment & Learning, University College London (UCL)
• Certified Diploma in Accounting and Finance (CDAF), ACCA
• PG Dip in Solid State Devices, CNAA

His research focuses on strategy formulation, digital marketing, and the role of social media in shaping business strategy, particularly in SMEs and CSR contexts. He explores consumer behaviour in multichannel environments, leadership, sustainability, and ethical management. His work integrates practical industry insights with academic rigor, informed by his prior senior roles in telecommunications and SME advisory.

Gorden Bowen's recent publications reveal a strong focus on digital transformation, online brand communities, CSR integration in strategy, and cybersecurity culture. His work frequently appears in journals like Sustainability, Interdisciplinary Journal of Economics and Business Law, and edited volumes with IGI-Global and Springer, often addressing applied business problems through case studies and empirical models.

Scientific Awards and Recognition:

• Recognised for teaching excellence via student-led nominations

Research, Supervision, and Grants: Gordon supervises doctoral students in areas including sales management, sustainability, project management, CSR, and AI in SMEs. He has co-edited four books and contributed numerous chapters. His consultancy includes research for Instacart on the gig economy and serving as an international PhD examiner for the University of Kwazulu-Natal. He is actively involved in knowledge exchange with industry and policy stakeholders.

Editorial and Professional Engagement: He serves on the editorial boards of GBATA and Landmark Journal of Management and Social Sciences, and is a reviewer for several journals including Sustainability, International Journal of Technology Management, and European Conference on Information Systems. He has also reviewed book proposals for Palgrave.