
معرفی
Gerrit Hummel is a Researcher at the Department of Communication Studies, especially Media Policy (540E) at the University of Hohenheim since October 2017. He holds an M.Sc. in Empirical Communication Science (2014) and a B.Sc. in Communication Science (2011), both from the University of Hohenheim. His research focuses on media policy, nutritional psychology, consumer behavior, and eye-tracking technologies applied to food-related decision-making. He has also contributed to studies on prison communication and poverty-related health disparities through interdisciplinary methods.
His work includes third-party funded projects and collaborations, such as the MEGA_kids study examining household nutrition in poverty-affected families. While no awards are explicitly mentioned, his research spans experimental psychology, health communication, and policy-relevant topics. He has advised multiple projects but no student names are listed in the provided text.
His research employs eye-tracking technology to analyze visual attention in consumer and food-related contexts, as seen in studies like ‘Visual attention towards food during unplanned purchases.’ He maintains an office at Fruwirthstr. 47, Kavaliershaus 1, 014, and is reachable via email for inquiries.


