George John

George John is a Professor at the University of Minnesota's Carlson School of Management, holding the General Mills-Gerot Chair in Marketing. He previously held positions at the University of Wisconsin and received his PhD in Marketing from Northwestern University's Kellogg School of Management.

Education:

• BTech in Aeronautical Engineering, Indian Institute of Technology, Madras
• MBA, University of Illinois at Urbana-Champaign
• PhD in Marketing, Kellogg School of Management, Northwestern University

John's research focuses on industrial marketing, marketing channels, and high-tech marketing, with an emphasis on governance choices, efficiency, and strategic alignment. His work spans sales compensation design, property rights sharing, and durable goods market dynamics.

Recent publications examine sales force incentive structures, private label supply chains, and strategic fit in industrial alliances. His research methodology often involves large-scale field experiments and empirical analysis.

Scientific Awards:

• American Marketing Association award for PhD dissertation
• Highly Cited Researcher in Business/Economics by Thomson Reuters Web of Science