Georg Reischauer

Dr. Georg Reischauer is a Researcher and Head of the Energy & Strategy Think Tank at Vienna University of Economics and Business (WU Vienna). He holds a PhD in Industrial Management from the Technical University of Vienna and has been a visiting scholar at prestigious institutions including Columbia University, Harvard University, and Stanford University. His research focuses on dynamics within established organizations and industries, particularly in mobility, industrial goods, healthcare, and energy sectors. Key interests include strategic management, digital innovation, sustainability, and policy-driven institutional change.

Reischauer’s work examines how organizations adapt to disruptive technologies and market shifts, with a focus on innovation ecosystems, transparency in digital societies, and platform strategies. His recent studies explore the Slipstream Strategy in high-status OEMs and the politicized framing of innovation in mature industries. He has co-authored influential papers on topics ranging from Industry 4.0 policy frameworks to governance of online communities in the sharing economy.

His articles consistently address the interplay between technology, institutions, and organizational adaptation. Notable contributions include analyses of transparency risks in digital systems, green innovation strategies in traditional industries, and the design of intermediary organizations to align with ecosystem needs.

Reischauer’s academic engagements span global collaborations and policy-oriented research, reflecting his commitment to bridging strategic theory with practical industry challenges. He maintains close ties with leading universities through his visiting scholar roles and contributes to shaping academic discourse in innovation studies and organizational dynamics.