Gabriele Hooffacker

Gabriele Hooffacker is Professor for media-appropriate content preparation at HTWK Leipzig's Faculty of Computer Science and Media since 2013. She currently serves as Dean of Studies for the Media Production program (2024-2025) and was previously Dean of Studies for Television Production (2018-2023). She has been a member of the University Council (2020-2025) and the Faculty Council for Computer Science and Media (2021-2024), and served as Deputy Director of the Institute for Digital Teaching and Learning (IDLL) from 2018-2023.

Her research interests focus on media-appropriate content preparation, journalism practices, and cross-media communication. She has been instrumental in conceiving the Media Production degree program and advancing digital teaching methodologies. Her work bridges academic theory with practical media production, emphasizing the adaptation of content for different media formats and platforms.

Prof. Hooffacker has received significant recognition including the Digital Fellow award (2020), HDS-Zertifikat (2021), and Leupold-Medaille (2021). She has been actively involved in academic publishing as co-editor of the open-access journal 'Journalism / Journalism Research' since 2018 and editor of the textbook series 'Journalistic Practice' since 2005 (taking sole editorship after Walther von La Roche's death in 2010).

Her leadership extends to organizing academic events including the 'New Public' conference series (2017, 2023, 2025) and contributing to the 'Science MashUp' book series and 'Leipzig Contributions to Computer Games Culture.' She has also been involved with the Long Night of Computer Games and Lunch & Listen/Lunch & Learn initiatives at the university.