Fabienne Cadet Laborde

Fabienne Cadet Laborde is an Associate Professor of Marketing at the H. Wayne Huizenga College of Business & Entrepreneurship, Nova Southeastern University. Her research focuses on consumer behavior, services marketing, and branding, with publications in journals like the Journal of Business Research and Thunderbird International Business Review. Dr. Cadet also contributes to conference proceedings at events such as the Frontiers in Service Conference and IABE.

• Ph.D. in Marketing, Hampton University
• M.B.A. in Marketing Management, St. John's University
• B.S. in Marketing, St. John's University

Her research explores empathy in crisis management, service quality in higher education, and social media's role in marketing. Recent work examines brand authenticity, Facebook post effectiveness, and nonprofit communication. Publications emphasize interdisciplinary approaches, blending psychology and business strategy to enhance consumer understanding and service innovation.

Dr. Cadet’s awards include Best Practitioner Award Finalist at the 26th Annual Frontiers in Service Conference. She teaches MKT 3050: Marketing Principles and MKT 3600: Digital and Search Engine Marketing, leveraging industry experience as a former Senior Marketing Manager and Senior Market Analyst.