Erika Austin

Erika Austin is an Adjunct Instructor in the Stiller School of Business at Champlain College, where she contributes to the Marketing major with a focus on modern digital marketing practices.

Her expertise lies in digital marketing, particularly in SEO, digital advertising, and marketing analytics. With 15 years of professional experience, she brings real-world, data-driven strategies into the classroom, helping students bridge theory and practice.

She is recognized for her energy and strategic insight in digital marketing, working with agencies and marketers to improve campaign effectiveness. Her teaching emphasizes practical skills in Google Analytics, Google Tag Manager, and paid marketing platforms.

Erika is also active professionally, offering consulting services and coaching to digital marketers globally, with attention to compliance such as GDPR.