Elsie Chan

Elsie Chan serves as an associate faculty member in the Faculty of Management at Royal Roads University since November 2008, specializing in research methods and economic decision-making pedagogy while actively investigating teaching methodologies through conference presentations and publications.

Her academic foundation includes:

• MA in Applied Economics from University of Victoria

Her expertise spans empirical research design and analysis, with pronounced focus on qualitative/quantitative methodologies, survey instrumentation, and data-driven business decision frameworks derived from extensive consulting practice. She maintains active engagement with teaching innovation communities through presentations at Society for Teaching and Learning in Higher Education and National University of Singapore conferences.

Professional recognition includes:

• Excellence in Teaching Award from University of Victoria’s Alumni Association (2000)
• Consecutive recognition as top professor in Maclean’s Guide to Canadian Universities & Colleges (2001-2002)

As president of Elsie Chan & Associates Inc., she executes high-impact sector research including the Victoria cruise passenger study presented to 150+ businesses with significant media coverage, demonstrating applied economic analysis in tourism and regional development contexts.