معرفی
Dawn Marshall is a Researcher and Director of the SAFER-SIM University Transportation Center at the University of Iowa's College of Engineering, serving as Research Manager for the Driving Safety Research Institute (DSRI) since 2004. With over 25 years of experience in driving safety research, she specializes in human factors analysis of in-vehicle safety systems and driving simulation methodologies.
Education:
- M.S., Industrial Engineering, University of Iowa, 2004
- B.S., Industrial Engineering, University of Iowa, 2000
- B.A., Finance, University of Iowa, 1988
Her research spans driving simulation, transportation safety, and in-vehicle warning systems, with significant contributions to evaluating adaptive cruise control, lane departure warning, forward collision warning, and intersection violation systems. Current work focuses on auditory and haptic alert characteristics, driver behavior analysis for older adults and teens, and connected vehicle safety applications. Her expertise in simulator validation and multi-site study design has established her as a leader in transportation human factors research.
Marshall's 15 most recent publications (2009-2019) reveal consistent focus on driver response to safety-critical alerts, with emerging emphasis on connected/automated vehicles and demographic-specific system effectiveness. Key trends include rigorous evaluation of warning timing/modalities, intersection safety protocols, and distraction mitigation strategies across diverse driver populations through high-fidelity simulation.
Scientific Awards:
- No specific awards documented in source materials
As Principal Investigator for NHTSA, Iowa DOT, Rockwell Collins, and Hyundai Motor Group projects, Marshall has secured substantial funding for transportation safety research. Her leadership of SAFER-SIM UTC coordinates multi-institutional efforts to advance simulation-based safety evaluation, with documented impact on vehicle system design standards.
Marshall operates within the National Advanced Driving Simulator (NADS) facility at the University of Iowa, collaborating through Daniel V McGehee's Lab and the Driving Safety Research Institute. Her team integrates human factors expertise with engineering analysis to address real-world driving challenges through controlled simulation environments.
