David Langley

D.J. (David) Langley is a Full Professor of Digital Transformation & Strategy at the University of Groningen's Faculty of Economics and Business, Department of Innovation Management and Strategy. He holds concurrent roles as Senior Scientist at TNO and co-chairs the Innovation Ecosystems working group at aioti.eu. His research focuses on digital transformation, strategic management, and healthcare innovation.

Langley has led projects across telecom, energy, banking, and public sectors, collaborating with firms like Philips, Rabobank, and the Dutch government. His work emphasizes digital technology's impact on institutional logic and strategic development patterns. He teaches courses on digital roadmapping and technology-driven innovation at the master's level.

Key research outputs include frameworks on smart product ecosystems, flexible investment systems using real options valuation, and the role of social media in healthcare. His recent publications address climate change gamification and circular economy principles.