Damien ODET

Damien ODET is an Associate Lecturer in Marketing at the iaelyon School of Management, part of University of Lyon 3 (Jean Moulin University). He specializes in marketing and sales strategies, with a focus on digital transformation in customer relations and social selling. His academic role includes teaching disciplines such as the digitalization of sales functions and challenges of digitalization in modern business environments.

He serves as the Training Manager for the Executive Master in Management and Commercial Direction (DIRCO) program, a continuing education initiative. His professional activities are centered on bridging theoretical marketing concepts with practical commercial strategies in a digital age. A CV is available for download via the provided link, though specific details about grants, research projects, or lab affiliations are not explicitly mentioned in the provided materials.