Christoph Baur

Christoph Baur serves as a Professor in the Department of Computer Science at the Technical University of Applied Sciences Augsburg. His primary appointment resides within the Faculty of Computer Science, where he contributes to both Bachelor's and Master's degree programs including Computer Science (B.Sc./M.Sc.) and Business Information Systems (M.Sc.).

His research and professional expertise focuses on Digital Marketing, specifically Search Engine Optimization (SEO) and Online Marketing strategies. This specialization bridges academic theory with industry practice through his active consultancy work.

Professor Baur maintains strong industry connections through his professional platform bitsandpassion.com, which informs his teaching methodology and ensures curriculum relevance. His work emphasizes practical application of digital marketing techniques within information systems contexts.

He actively engages with students through core computer science programs and contributes to the university's applied research initiatives. His teaching philosophy integrates real-world digital marketing challenges into academic coursework.