Alexander Baur

Prof. Dr. Alexander Baur serves as Head of the AI Transfer Center IN at the Technical University of Ingolstadt. He is affiliated with the AImotion - AI Mobility Node research group.

His academic journey includes:

• Ph.D. in Business Informatics and Marketing from the University of Augsburg (2009-2014)
• Studies in Business Informatics and Marketing at the University of Augsburg and the University of Valladolid, Spain (2003-2009)

Research focus lies on Innovative Mobility concepts and AI business models, particularly in automotive and AI-driven mobility solutions. His career spans roles at Bosch Management Consulting (2021-2022) and Daimler/BMW AG's car2go Group GmbH (2014-2021).

Contact: Alexander.Baur@thi.de | Room: K301 | Phone: +49 841 9348-1919