Chantel Lenard

Chantel Lenard is a Lecturer of Marketing at the University of Michigan's Ross School of Business, joining in 2017. She holds an MBA from Harvard University (1995) and a BSIE from Purdue University (1991), both with highest distinction. Her career includes 25 years at Ford Motor Company, where she served as Vice President of Marketing for Asia Pacific and Africa, leading cross-functional strategies and global market expansions. She currently serves on NASDAQ-listed boards of TTM Technologies, LSI Industries, and Charge Enterprises, with prior board roles including DFCU Financial and the Association of National Advertisers.

• Education:
  • MBA, Harvard University (1995)
  • BSIE, Purdue University (1991)

Her research and teaching focus on marketing strategy, brand development, and cross-functional leadership, with expertise in automotive and consumer markets. She teaches in Ross's Executive, Weekend, and Full-Time MBA programs, as well as the BBA program. Her leadership spans marketing, sales, strategy, and finance, enabling her to bridge enterprise-wide decision-making.

Awards highlight her industry impact, including recognition from Automotive News, Ad Age, and Purdue University. She advises ExecMAP and FTMBA MAP programs, emphasizing leadership development.

Labs/Teams: Faculty advisor for Ross's executive education initiatives and student leadership programs.