Ceri Nishihara

Dr. Ceri Nishihara is an Associate Teaching Professor at the School of Business, University of Washington Bothell. She teaches courses in marketing, with a focus on consumer behavior, ethics, logistics, international issues, and foundational principles.

• Education: MBA from University of Nevada Las Vegas
• PhD from University of Mississippi

Her research emphasizes ethical decision-making in marketing and business from an individual perspective, with practical implications for practitioners. Publications include contributions to the Journal of Services Marketing and the Journal of Business Ethics, as well as upcoming textbook features.

Ceri has taught diverse marketing courses at the University of Mississippi (Ole Miss), University of Nevada Las Vegas (UNLV), and the University of Oregon. She can be reached via email at cerin@uw.edu or through her office at UW1-236, University of Washington Bothell.