Carlos Raul Sanchez Sanchez

Dr. Carlos Raul Sanchez Sanchez is an Associate Professor in Marketing and Entrepreneurship at Montpellier Business School since 2014. With over 25 years of global experience across multiple countries, he has held key roles such as Director of the School of Management and Marketing, MBA Program Coordinator, and Head of the Learning Hub. He earned a Master's in Neuroeducation from the University of Barcelona (2023) and a PhD in Management and Economics. His expertise spans pedagogical innovation, leveraging grants for metaverse and AI-driven teaching methodologies. Certified in Lego® Serious Play®, Design Thinking, and Gamification, he emphasizes innovative education.

Research & Education: His research focuses on entrepreneurship, social entrepreneurship, innovation, AI applications, and marketing. Notable contributions include studies on student internships' role in innovation, sustainable business practices, and consumer behavior in cross-cultural contexts. He teaches Entrepreneurship, Marketing, and Creativity Methods.

Grants & Impact: Secured grants for metaverse and AI projects, advancing modern pedagogical approaches. His work bridges academia and industry through consultancy in marketing and entrepreneurship with global brands.

Labs & Teams: Led the Learning Hub, fostering collaborative and innovative educational environments. Active in conferences and publications on inclusive pedagogy and crisis-era innovation.