معرفی
Bruno Asdourian is a Senior Lecturer at the Department of Communication and Media Sciences (DCM) within the Faculty of Economics and Social Sciences and Management at the University of Fribourg. Holding a PhD in Communication from Aix-Marseille University (2010), he specializes in city diplomacy, civil society diplomacy, and participatory communication within digital transformation contexts.
Education:
- PhD in Communication, Aix-Marseille University, 2010
His research examines how digital platforms reshape organizational communication, with focus areas including civic tech, open data, and citizen engagement in public governance. He investigates city diplomacy dynamics—particularly how municipalities leverage Twitter for international climate collaboration—and analyzes emotional engagement in citizen-government relationships. His work bridges theoretical frameworks from the Palo Alto School and Habermas with practical applications in transparent communication strategies.
Analysis of his 15 most recent publications (2015-2024) reveals dominant themes in urban diplomacy, civil society's transnational role, and social media's impact on public participation. Climate-focused city branding, citizensourcing platforms (e.g., Lugano 2025), and corporate hackathons (e.g., Swisscom case) serve as key case studies. Methodologically, he combines qualitative analysis of digital interactions with cross-institutional comparisons of communication practices.
Scientific Awards:
- No awards documented in source materials
Dr. Asdourian's teaching integrates digital transformation concepts with strategic communication applications, though specific advising roles remain unreported. He contributes to the DCM's MediaLab ecosystem, which provides technical infrastructure for media production and research. His ORCID profile (0000-0002-5331-1211) demonstrates consistent scholarly output addressing contemporary challenges in digital civic engagement and organizational transparency.
