Brita Schemmann

Brita Schemmann serves as Professor of Business Administration specializing in Innovation Management at Bremen University of Applied Sciences since 2020, concurrently leading the Sustainable Business & Entrepreneurship MA program. Her office resides in building B, room 316 at Werderstraße 73, 28199 Bremen, with consultation hours held Thursdays 11:00-12:00 during winter semester 2025/2026.

Her academic credentials include:

• Doctorate in Innovation Studies from Copernicus Institute of Sustainable Development, Utrecht University (2018)
• Master's degree in Communication Science, Political Science, and Sociology from University of Münster and University of Leicester (UK)

Schemmann's research investigates open innovation ecosystems through digital platforms, emphasizing user-driven processes like crowdsourcing, value creation/capture mechanisms, and intersections with entrepreneurial behavior. She examines early-stage idea generation dynamics and online knowledge production patterns within crowdwork systems, bridging theoretical innovation frameworks with practical business applications.

Recent publications (2023-2025) reveal consistent focus on open innovation's strategic dimensions, analyzing underground innovation orientations, value capture frameworks, nascent venture development, and gig economy disruptions to traditional education-income relationships. Her work appears in premier journals including Long Range Planning and Technological Forecasting and Social Change, demonstrating methodological diversity across literature reviews, quantitative venture studies, and socio-economic impact analyses.

As program head for Sustainable Business & Entrepreneurship, she oversees curriculum development and student mentorship while directing the StartUpLab@FH initiative (2021-2026) that connects academic research with startup ecosystems. Previously, she founded FreiRAUM@HSB (2018) to foster cross-disciplinary innovation.

Schemmann actively cultivates industry-academia collaboration through events like "Startup meets migration" (September 2025) and participates in international workshops including STARS EU in Sweden, positioning her work at the nexus of sustainability, digital transformation, and entrepreneurial practice.