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Bob McKinnon is an adjunct professor at Parsons School of Design, part of The New School. He is a New York Times bestselling children’s book author, educator, and founder of an organization focused on reflecting on factors contributing to life outcomes. His work bridges design education and social mobility through storytelling and community engagement.
McKinnon graduated from Penn State University and The New School. His research and creative practice explore themes like the American Dream, educational equity, and the role of historical figures in youth development. His books, such as America’s Dreaming and Three Little Engines, are praised for addressing belonging and collaborative creativity.
McKinnon’s collaborations, notably with illustrator Thai My Phuong, emphasize visual storytelling and emotional connection. His upcoming projects include a screenplay and a book of essays based on his Moving Up Mondays Substack blog. He frequently engages in public events, such as book readings at Politics and Prose, and hosts the Attribution podcast, which discusses how individuals achieve success through support systems.


