معرفی
Dr. Athina Dilmperi is an Associate Professor and Head of the Department of Marketing, Enterprise and Tourism at Middlesex University, London. She holds a PhD in Marketing from Cranfield School of Management and previously served as Acting Head of the Department and Research Lead for the Applied Wellbeing cluster. Her academic career is complemented by industry experience co-leading a family business in the music sector.
Her research focuses on enhancing societal welfare through consumption patterns, emphasizing individual and collective well-being. Key areas include the impact of recreational activities (e.g., dance) on productivity, inclusive arts for community development, and ethical consumption practices. She collaborates with policymakers and organizations to translate research into actionable strategies.
Dr. Dilmperi has supervised PhD students exploring themes like consumer e-behavior, counterfeit luxury consumption, and cultural intermediaries in place branding. She actively seeks collaborations in well-being, sustainability, and digital cultures. Her work appears in top journals like Psychology & Marketing, Journal of International Marketing, and Annals of Tourism Research.
Her recent projects investigate how arts foster community well-being and the role of digital platforms in value co-creation for luxury brands. She is committed to impactful research with societal relevance and policy implications.
