معرفی
Arto Lindblom is a Professor of Marketing at the Aalto University School of Business, Department of Marketing. He holds roles such as former Head of Department (2017–2021 and 2013–2014) and has led strategic initiatives like the Aalto Future Store project. His research focuses on retail strategies, business models, and consumer behavior, emphasizing cross-cultural retailing and sensory marketing.
Education:
- Doctoral degree in Business and Economics, Turku School of Economics (2003)
- Master's degree in Business and Economics, Turku School of Economics (1998)
Research Interests: Arto's work explores retail entrepreneurship, supplier-retailer dynamics, and the psychological aspects of consumer decision-making. Notable areas include the impact of cultural factors on retail practices (e.g., Japanese market studies), collaborative consumption in sharing economies, and the design of multisensory retail environments. Recent projects address post-pandemic travel intentions and global retail strategies.
Grants & Projects:
- Wisdom (2020–2022): Transition to dynamic business ecosystems
- Globaalien markkinapaikkojen rakenne (2016–2018): Global retail market structures
- Competitiveness of shopping centers (2008–2010): funded by Tekes
Labs/Teams: Actively involved in interdisciplinary research groups focusing on retail innovation and international business strategies at Aalto University.
