معرفی
Annoek Jansen is a Lecturer in Commercial Economics at Leiden University of Applied Sciences, affiliated since 2020 as a lecturer, graduation supervisor, and lecturer-researcher at the Applied Broad Prosperity knowledge center.
Her research focuses on:
- Qualitative Market Research
- Broad Prosperity frameworks
- Social value creation
- Future-proof societal development
- Co-creation methodologies
- Regional stakeholder engagement
She translates complex social research into practical applications through partnerships with regional businesses and local governments, while providing students hands-on experience in addressing real-world challenges. Her work emphasizes concrete, actionable insights for building sustainable prosperity models.
As a graduation supervisor, she mentors students in thesis projects centered on commercial economics applications. Her practice-oriented approach at the Applied Broad Prosperity knowledge center bridges academic research with community impact, focusing on multi-stakeholder solutions for societal resilience.
