معرفی
Prof. Anja Dieckmann serves as Professor in the Faculty of Business and Health at Aalen University while concurrently holding the strategic administrative position of Vice Rector for International Affairs and Communication. Her dual role positions her at the intersection of academic leadership and institutional governance, with ex officio membership on the University Senate.
Her scholarly expertise centers on Business Psychology, particularly Consumer Psychology, examining cognitive and emotional drivers in market behavior. This research foundation directly informs her administrative work in international communication, where she develops frameworks for cross-cultural academic collaboration. Her institutional impact extends to sustainability initiatives and equality programs, reflecting integrated priorities across her academic and leadership functions.
As Vice Rector, Prof. Dieckmann directs comprehensive projects advancing Aalen University's global engagement, including partnership development with international institutions, communication strategy refinement, and sustainability implementation. Her office (ME M2.2.05) serves as the operational hub for these university-wide initiatives, supported by direct contact channels for stakeholder engagement.
