Andreas Ytterstad

Andreas Ytterstad is Professor at Oslo Metropolitan University's Faculty of Social Sciences, Department of Journalism and Media Studies. His research focuses on climate change communication, media narratives on environmental policy, and the intersection of labor movements with sustainability transitions. He actively contributes to public discourse through mediation and policy-oriented publications.

Key research themes include:

• Climate jobs and green labor strategies
• Media framing of oil and energy crises
• Indigenous knowledge in climate debates
• Gramscian analysis of hegemony and counter-narratives
• Social media's role in climate science communication

Recent publications explore trends in Norwegian climate journalism, the declining media attention to ongoing crises, and the paradoxes of climate action in media narratives. His work bridges academic research with activist engagement, advocating for evidence-based climate solutions.

Professor Ytterstad's collaborative projects span international teams across institutions like Palgrave Macmillan and Routledge. He participates in forums such as the International Communication Association and Blått Kompass, focusing on Arctic sustainability and media's societal role.