معرفی
Dr Andrea Taylor is an Associate Professor at the University of Leeds, with joint appointments in the Leeds University Business School and the School of Earth and Environment. Her work bridges cognitive psychology and behavioral decision research to address challenges in climate and weather risk communication.
- Co-Investigator on multiple high-impact climate service projects (e.g., Newton Fund, Met Office collaborations)
- Co-leads interdisciplinary initiatives like the Business and Organisations for Sustainable Societies (BOSS) Research Group and the WMO High Impact Weather Task Team
Research Interests: Specializes in behavioral decision-making under uncertainty, focusing on public responses to climate and weather risks. Key areas include:
- Risk perception and communication
- Expert judgment in climate services
- Decision-making for climate adaptation
- Sustainability and consumer behavior
- Impact-based weather forecasting
- Role of emotion in risk decisions
Article Trends: Recent publications emphasize the integration of behavioral science into climate services, user-centered approaches to weather warnings, and cross-cultural studies of public risk responses. Collaborations with climatologists and health economists are evident.
Advising & Grants: Supervises PhD students in climate risk communication and adaptation, including Hellen Msemo, Cathrine Liontou, and Rachel Harcourt. Secured over £9 million in research funding from organizations like the Global Challenges Research Fund and the Met Office.
