Amanda Bowman

Amanda Bowman serves as a Lecturer in the Public Relations & Strategic Communication Management program at the College of Media & Communication, Texas Tech University. She transitioned from professional practice to academia after joining Texas Tech in 2017 as a Media Relations Specialist in the Office of Communications & Marketing, concurrently advancing her formal education within the institution.

Education

• Bachelor of Science (B.S.) in Mass Media Communication with Public Relations concentration from Oral Roberts University
• Minors in Business Administration and Spanish from Oral Roberts University
• Master of Arts (M.A.) in Strategic Communication & Innovation from Texas Tech University

Research Focus

Bowman's work bridges industry experience with academic instruction, emphasizing real-world applications of communication strategies. Her expertise spans corporate environments (DFW International Airport), media engagement (automotive journalism), and strategic innovation, reflecting a practice-oriented approach to public relations education. Key themes include:

• Organizational communication
• Brand narrative development
• Cross-cultural media strategies
• Corporate internal messaging
• Media relations infrastructure
• Strategic communication technology adoption

Scientific Awards

• No awards, fellowships, or medals documented in source material

Advising and Grants

As a lecturer focused on undergraduate instruction, Bowman's role centers on course delivery rather than graduate supervision or grant acquisition. Her professional trajectory—from Media Relations Specialist to faculty—suggests mentorship through practical industry integration, though formal advisee relationships or funded research projects are unmentioned in the biography.

Labs and Teams

Bowman operates within the departmental structure of Public Relations & Strategic Communication Management, with no dedicated research labs or specialized teams referenced. Her work aligns with the College of Media & Communication's broader initiatives in strategic messaging, leveraging university-wide resources like the Office of Communications & Marketing for applied learning contexts.