معرفی
Dr. Allison Ringer is a Senior Lecturer in the Department of Marketing at Deakin Business School, Faculty of Business and Law, Deakin University. She holds a PhD and MBA from Monash University, alongside a Graduate Certificate in Higher Education from Deakin. Her research focuses on cause-related marketing, marketing education, and graduate employability. She actively contributes to academic committees, including the Faculty Academic Progress Committee and the Bachelor of Commerce Director role for Marketing.
Education:
- Doctor of Philosophy, Monash University
- Bachelor of Arts (Honours), Monash University
- Master of Business Administration, Monash University
- Graduate Certificate of Higher Education, Deakin University
Research & Grants:
- Contract Research Grant (2012–2013): 'Report on trends in market research response rates in Australia' funded by AMSRO ($5,000).
- Focus areas: Cultural diversity in education, assessment practices, marketing strategy, and B2B subsistence markets.
- Recent projects include Cloud Deakin embedded discipline hubs.
Teaching & Professional Activities:
- Teaches units like MMK277 (Marketing Management) and MMK358 (International Marketing).
- Advances student awareness of industry skill requirements and graduate outcomes.
- Represents Faculty of Business and Law on the Campus Learning Spaces Committee.
Labs/Teams: Engaged in collaborative projects through Deakin Business School's Marketing Discipline Group.
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