Juli James

Juli James serves as an Adjunct Professor in the Department of Marketing, Ops, & Analytics at The Bill Munday School of Business, St. Edward's University, while concurrently working as a Senior Marketing Operations Manager at 6sense, an AI Revenue Technology firm specializing in B2B revenue growth solutions through artificial intelligence and machine learning.

She holds a PhD from the University of South Wales, UK, where her research investigated how marketing technologies enhance go-to-market strategies for high-tech companies.

Her research interests focus on the intersection of technology and marketing:

• Marketing Technologies
• Digital Marketing
• Customer Journey Analysis
• Marketing Automation
• Data-Driven Marketing
• Go-to-Market Strategies

As a certified Management of Portfolios (MOP) practitioner and thought leader, she integrates industry expertise into St. Edward's Digital Marketing and Analytics graduate program, emphasizing practical CRM, marketing automation, and vendor management skills that prepare students for real-world marketing challenges.