About
Halida Sarajlić is a lecturer at Algebra University with extensive international marketing expertise. She previously served as Marketing Manager for the Adriatic region at Samsung Electronics and spent 12 years at Hrvatski Telekom, advancing to Marketing Manager for convergent offerings. Her work focused on regional marketing strategies, brand positioning, product development, and profitability optimization.
- Education: Completed postgraduate studies (MBA) at the Faculty of Economics in Zagreb; currently a doctoral student at the Faculty of Economics in Rijeka.
Her research interests revolve around marketing strategies, brand management, and international business practices. She applies her professional experience to academic teaching and is pursuing further academic contributions through her doctoral studies.
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