Gillian Doyle

Gillian Doyle is a Professor of Media Economics at the University of Glasgow's School of Culture and Creative Arts (Theatre, Film & Television Studies). She leads the MSc in Media Management and is a leading scholar in media economics, cultural policy, and digital media transformation. Her research focuses on media ownership, PSM sustainability, and the economic implications of digital convergence.

Key roles include Principal Investigator for the ESRC-funded 'PSM and the Digital Challenge' (2023-2026) and Co-Investigator for the Creative Industries Policy & Evidence Centre (2018-2028). She has held visiting professorships at the University of Oslo and University of Navarra. Awards include the 2021 Journal of Media Economics Honour Award and the EMMA Prize for scholarship.

Her work spans academic leadership, policy advising (e.g., Ireland's Future of Media Commission), and editorial roles across top journals. She explores issues like SVoD impacts on PSM, AI's role in media economics, and global media pluralism.

Notable publications include Television Production in Transition (2021) and The Rise and Fall of the UK Film Council (2015). Gillian is a sought-after advisor for EU-funded initiatives and international bodies, emphasizing media policy's societal and economic dimensions.