George Heudorfer

George Heudorfer is a Practitioner In Residence and Adjunct Professor of Marketing at the University of New Haven, affiliated with the Pompea College of Business and Department of Accounting, Finance, and Marketing. He combines academic instruction with executive leadership, including his role as Chief Digital Officer at Logicbroker and Executive in Residence at Connecticut Innovations.

• Education: MBA and BS in Business Administration (University of New Haven), Executive Leadership (Cornell University), Business Administration (Marist College)

Research Interests focus on modern business challenges, including digital marketing strategies, eCommerce innovation, and global digital transformation. His expertise bridges tactical marketing, business growth, and venture capital guidance.

Media Contributions highlight his insights on AI advertising, consumer trends (e.g., Labubus toys), tariff impacts on retail (Walmart/Target), and customer satisfaction in utility services.