
About
Alex Butler is a Visiting Lecturer at the Department of MIS, Marketing, and Analytics within the Saunders College of Business at Rochester Institute of Technology (RIT). He specializes in teaching courses spanning information systems, marketing strategies, and analytics. His current teaching responsibilities include HSPT-160 (Beers of the World), MGIS-130 (Information Systems & Technology), and multiple MKTG courses on principles of marketing, marketing analytics, and social media marketing. His expertise bridges business education with data-driven decision-making in marketing contexts.
While no formal research awards or grants are listed, his teaching portfolio reflects a focus on practical applications of analytics in marketing and business systems. He advises students through coursework in strategic marketing, social media campaigns, and information management. No specific labs or research teams are mentioned in his profile.
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