Reinhard Jung is a Full Professor of Business Engineering at the University of St. Gallen , where he also serves as Director of the IWI-HSG institute. Since 2021, he has held the role of Dean of the School of Management . Prior to this, he was a Full Professor at the University of Duisburg-Essen (2007-2009) and an Assistant Professor at the University of Bern (2002-2007). His research focuses on Digital Transformation , Blockchain Technology , Business Ecosystems , and Wearable Technology . Key areas include analyzing how technology impacts organizational processes, value creation in ecosystems, and behavioral change mechanisms driven by digital tools. His work bridges theoretical frameworks with practical applications in industries like healthcare, finance, and logistics. He advises students such as Tobias Mirsch and has contributed to over 100 publications since 2008, addressing topics ranging from social CRM to agile IT governance . His research emphasizes the intersection of technology, business strategy, and human behavior. Jung’s leadership roles include shaping the IWI-HSG as a hub for innovation in business engineering and driving strategic initiatives as Dean, focusing on interdisciplinary education and digital transformation strategies.









