Ali Kanso El-Ghori is a Professor of Communication at the University of Texas at San Antonio's College of Liberal and Fine Arts, internationally recognized for expertise in public relations and integrated marketing communication. With professional experience spanning news reporting, community relations, advertising copywriting, and management consulting at organizations including Procter & Gamble and Citibank, he bridges academic rigor and industry practice. His educational foundation includes: Ph.D. in Mass Communication (minor: Business Administration/Marketing), Ohio University (1986) M.S. in Journalism, Ohio University (1980) B.A. in Advertising and Public Relations, Lebanese University, Beirut (1975) Dr. El-Ghori's research pioneers crisis communication frameworks through landmark case studies on BP's Deepwater Horizon response and Southwest Airlines' engine failure management. His work interrogates global advertising standardization challenges across multinational subsidiaries while examining sensitive intersections of media portrayal and cultural identity , notably in post-9/11 Muslim representation studies. Current investigations focus on digital-physical media integration and ethical corporate reputation rehabilitation. Analysis of his 15 most recent publications (2020-2005) reveals three dominant trajectories: corporate crisis management (60% of output), cross-cultural advertising adaptation (30%), and social issue communication (10%). His methodology consistently combines ROPE model case analyses with multinational executive surveys, yielding actionable frameworks for reputation restoration in environmental disasters, airline incidents, and controversial corporate histories. Key recognitions include: Emerald Publishing's Highly Commended Papers (2016) Competitive selection for Advertising Educational Foundation’s Visiting Professor Program at McCann-Erickson Worldwide (1999) Dr. El-Ghori actively shapes scholarly discourse through editorial board service for the Journal of Promotion Management , EuroMed Journal of Business , and Journal of Global Competitiveness . He has presented 40+ refereed papers internationally while organizing faculty-student research symposia for the International Academy of Business Disciplines. His professional network spans AEJMC, AMA, AAA, and PRSA, with recent collaborations involving executives from Pepsi-Cola, Thai Airways, and Price Waterhouse.







