Abdallah Houcheimi is a researcher at Åbo Akademi University's School of Business and Economics within the Faculty of Humanities and Social Sciences. His work focuses on critical e-commerce mechanisms and emerging market digitalization challenges. His research expertise centers on online retailing ecosystems , with particular emphasis on: Secure payment system design and consumer trust dynamics Product information architecture for conversion optimization E-commerce adaptation in developing economies like Lebanon His work directly contributes to UN Sustainable Development Goals related to industry innovation and infrastructure. Analysis of his recent publications reveals an evolving research trajectory from context-specific market studies (Lebanon 2022) toward fundamental e-tailing mechanics (global payment systems and product information 2024). This progression demonstrates increasing focus on universal digital commerce frameworks applicable across diverse regulatory and cultural environments. Houcheimi actively publishes in peer-reviewed venues including the Journal of Organizational Computing and Electronic Commerce and WorldCIST proceedings, with multiple open-access publications showing significant download metrics (70+ for payment systems paper). His collaborative work with J. Mezei indicates established research partnerships in information systems.
- E-Commerce
- Online Retailing
- Consumer Behavior
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