Professor Hua Dong is a leading academic in inclusive design at Brunel University London , serving as Full Professor in Design, Director of Brunel Design Research Centre, and Inaugural Dean of Brunel Design School (2020-2024). She was elected Vice-Chair of the Design Research Society (DRS) in 2024, is a Fellow of DRS, and will chair QAA's Art and Design Subject Benchmarking Statement in 2025-26. Research Expertise: Dong pioneers inclusive design theory and application across industrial, engineering, architectural, and service design domains, with a focus on AI-powered products, mHealth for aging populations, and multisensory design. Her work bridges academia and industry through projects like the Design Bugs Out Challenge and collaborations with Ant Financial, Shanghai M&G Stationery, and UK-China initiatives. Scientific Contributions: She has secured major grants including an EPSRC grant and Newton Funds . Her publications span 2007-2024, covering AI-enhanced design ideation, service ontology for aging populations, and sustainable inclusion frameworks. She co-founded the Inclusive Design Research Centre in China and curated a special issue on inclusive design for Design magazine. Scientific Awards: Fellow of Design Research Society (2019) AHRC SEED Fellowship Member of Peer Review College of AHRC Teaching & Leadership: Dong holds a PGCert in Academic Practice and has shaped design education through co-design methodologies. She has supervised 14 PhD and 1 EngD student completions, organized the Cambridge Workshop for Universal Access since 2014, and served as External Examiner at Imperial College. Global Impact: As International Judge for SDGs Design Awards and advisor to UK charities (AgeUK), governments (Nanjing), and corporations (Reckitt Benkiser), she translates design research into tangible societal benefits. Her work has been exhibited at international venues including the Milan Triennale and Zurich Design Museum .










