
معرفی
Dr. Ying Zhao is a Lecturer in Business Management at the University of Chester's Faculty of Science, Business and Enterprise. She holds a PhD in Entrepreneurship and teaches across undergraduate and postgraduate levels, focusing on entrepreneurship, strategic management, and healthcare finance. Her research explores crowdfunding efficacy for startups, venture capital dynamics, and AI-driven educational innovations in cross-cultural contexts. She actively supervises student dissertations and contributes to academic conferences globally.
Education:
- BA in Accounting and Finance (Newcastle University)
- MA in International Financial Analysis (Newcastle University)
- MBA in Global Financial Services (Coventry University)
- PhD in Entrepreneurship (University of Chester)
Research Interests: Dr. Zhao investigates crowdfunding's role in entrepreneurial finance, venture capital investment practices, and the integration of AI in business education. Her work emphasizes cross-cultural management and social innovation, particularly through reward-based crowdfunding models. Recent projects analyze the UK-China SME challenges and the impact of AI on teaching methodologies.
Teaching & Supervision: She leads modules like Strategic Management (Level 6) and Managing Finance in Healthcare (Level 7), while supervising PhD/postgraduate dissertations. Her teaching philosophy emphasizes supporting diverse student backgrounds and fostering critical thinking.
Labs/Teams: Engaged with interdisciplinary research groups focusing on entrepreneurial finance and educational technology at the University of Chester.



