Ying-Ying Hsieh

Dr. Ying-Ying Hsieh is an Assistant Professor of Innovation and Entrepreneurship at Imperial College Business School, affiliated with the Center for Cryptocurrency Research and Engineering and the Institute for Molecular Science and Engineering. She holds roles as Associate Centre Director of the former and Research Fellow at the Scotiabank Digital Banking Lab (Ivey Business School). Her research focuses on blockchain-based decentralized autonomous organizations (DAOs), exploring governance mechanisms, technological innovation impacts, and organizational design in cryptocurrency and Fintech contexts. She teaches Innovation Management and develops FinTech courses like 'Management, Strategy and Innovation in FinTech.'

Education: PhD in General Management from Ivey Business School, Canada.

Her research interests emphasize how technology enables novel organizational forms, particularly in DAO coordination, blockchain governance, and cryptocurrency innovation. Recent work examines DAO adoption, blockchain forking impacts, and platform ecosystem evolution. While no specific awards are listed, her contributions to understanding decentralized systems are notable in academic circles.

She advises on cryptocurrency/FinTech innovation and collaborates with Imperial's interdisciplinary research centers. Her work bridges organizational theory with emerging technologies, offering frameworks for understanding decentralized governance and trust mechanisms in blockchain contexts.