Yao Yu

Yao Yu is an Associate Professor of Accounting at the Isenberg School of Management, University of Massachusetts Amherst. He holds a PhD from Nanyang Technological University (2015) and a BBA from Xiamen University (2009). His research focuses on judgment and decision making, internal control over financial reporting, audit committees, corporate social responsibility, and financial information comparability. He teaches financial accounting at both undergraduate and graduate levels, including online and in-person formats.

Key research contributions include studies on investor reactions to audit committee reports, management communication styles during internal control disclosures, and drivers of CSR performance report effectiveness. His work appears in journals like The Accounting Review and Contemporary Accounting Research.

• Awards: 2022 Isenberg Outstanding Teaching Nomination, 2021 UMass Distinguished Teaching Nomination, 2019 Research Excellence Award
• Teaching Innovation: 2018 Teaching Innovation Fellow at UMass Amherst

His research bridges accounting practice and theory, emphasizing investor behavior in response to disclosure mechanisms. Recent work explores updated segment reporting standards' impact on managerial decision-making.