معرفی
Xu Xiang is a Tenured Professor and Vice Dean at Tongji University School of Art and Media, where he serves as Director of the Big Data and Computational Communication Research Center. He is also Editor-in-Chief of Computing, Intelligence, and Communication, reviewer for CSSCI journals, and former Deputy Secretary-General of Beijing Society of Literature and Art.
- PhD in Literary Theory (Beijing Normal University, 2009)
- M.A. in Chinese Language and Literature (Tsinghua University, 2006)
- B.A. in Sociology (Nanjing University, 2004)
His research focuses on computational communication, particularly analyzing social media networks, user behavior, and information dissemination. He established key theoretical frameworks including 'Opinion Paradigm', 'Social Echo Chamber', 'Influence Circle', 'Idol Conformity', 'Emotional Setting', and 'Silent Public Opinion', with extensive publications on social media emotional dynamics, information narrowing, and cultural communication mechanisms.
His 15 most recent publications (2017-2022) demonstrate consistent exploration across computational communication theory, algorithmic platform analysis, and social media's role in cultural dissemination. Key research trends include information narrowing mechanisms, emotional preference patterns, and structural transformations in social media ecosystems.
- Fourth China 'News Communication Academic Award' (2018)
- Youth New Media Academic Research 'Qi Hao Award' (2018)
- National News Academic Youth Scholar Award (2012)
- Beijing-Taiwan Research Award (2013)
- Beijing Outstanding Talent Funding (2011)
- Tongji University '13th Five-Year Plan' Scientific Research Advanced Individual (2020)
As an award-winning mentor, he guided student teams to first, second, and third prizes in multiple national competitions including China Data Journalism Competition and National Undergraduate New Media Creative Competition. His research bridges academic theory with policy practice, with findings receiving Central Politburo member instructions and extensive national media coverage.
