Xiaocun Zhu

Xiaocun Zhu is a Lecturer at the Lucerne School of Design, Film and Art (HSLU), Switzerland, specializing in Product Design. She holds a BArch & MArch from Southeast University, Nanjing, China, and a Master of Design Studies (MDes) from Harvard GSD, USA. Her career includes teaching roles at Tongji University (College of Architecture and Urban Planning) and co-founding the College of Design & Innovation there. She has been a visiting professor at institutions like Politecnico di Milano, Tsinghua University, and Lund University.

Her research focuses on genuine sustainability in the Anthropocene, emphasizing processes that generate 'more good' rather than 'less bad.' Key areas include sustainable rural development, climate-friendly design, regenerative systems, and redefining designers' roles in environmental stewardship. She actively engages with private/corporate entities and promotes sustainability through education and systems thinking.

Zhu’s work integrates holistic solutions across design, food systems, and social innovation. Since 2022, she contributes to HSLU’s Design Management International program. No specific grants or awards are highlighted in the text, though her global collaborations and publications in sustainability are noted.