معرفی
Dr. Wunnam Basit ISSAH is an Associate Professor in Strategy and Entrepreneurship at Norwich Business School, University of East Anglia, and Director of Postgraduate Taught Programmes. He holds a PhD in Management Science from the University of Luxembourg, and prior roles include Assistant Professor at the University of Leicester and Research Fellowships at Audencia Business School and the University of Luxembourg. His research focuses on family firms, innovation, digitalisation, ESG, and emerging markets, with publications in top journals like British Journal of Management and Journal of Business Research.
Education: PhD (University of Luxembourg), MSc (Blekinge Institute of Technology), MA (Erasmus University Rotterdam), BA (University for Development Studies). External roles include Editorial Review Board membership at Journal of Business Research.
Research interests include family firm governance, digital transformation in family enterprises, sustainability practices (ESG), and innovation strategies in developing markets. Recent work examines trade secrets, patent strategies, and environmental management in family businesses. He actively supervises PhD students in these areas.
Notable collaborations span institutions worldwide, with recent outputs addressing ESG essentials for family firms and post-pandemic strategic responses. His work bridges academic theory with practical policy guidance for family enterprises.
