معرفی
Vlada Pleshcheva serves as a Lecturer in Management Science, Analytics, and Operations at ESMT Berlin, currently on leave. Her academic foundation includes doctoral and master's degrees from Humboldt University of Berlin alongside Russian qualifications from Ural State University, establishing her expertise at the intersection of economics and data-driven business applications.
Educational background:
- Dr. rer. pol. (Humboldt University of Berlin)
- MSc (Humboldt University of Berlin)
- MSc (Ural State University)
- BSc (Ural State University)
Her research centers on modeling consumer purchase behavior and decision-making processes through advanced quantitative analysis and machine learning techniques. This academic focus directly informs her practical work in data science and market research, where she applies these methodologies to solve real-world business intelligence challenges. Her dual expertise bridges theoretical econometrics with corporate applications in analytics.
Professional development encompasses teaching undergraduate and master's courses at Humboldt University, Ural State University, and ESMT Berlin's blended MBA programs, while maintaining active industry engagement through consulting and project management roles.
