Vivien Procher

Vivien Procher is a Lecturer and doctoral supervisor at the Faculty of Economics of Philipps-Universität Marburg. Her academic work bridges entrepreneurship, international business, and behavioral economics.

• Roles: Lecturer, Doctoral Supervisor
• Institution: Philipps-Universität Marburg
• Academic Unit: Faculty of Economics

Research interests include:

• Hybrid Entrepreneurship: Exploring dual employment dynamics, employee ventures, and employer reactions.
• Innovation Management: Analyzing public grants, R&D internationalization, and knowledge transfer.
• Behavioral Economics: Investigating competitive behavior, foreign language effects, and entrepreneurial orientation.
• Terrorism Impact: Studying local terrorism's effects on firm exports and economic resilience.

Publications (2024–2020) reveal trends in:

• Entrepreneurship: Heterogeneity in hybrid entrepreneurs, venture closure, and competitive behavior.
• Globalization: R&D strategies of multinationals, knowledge flows between emerging and advanced economies.
• Policy: Grant allocation, firm entry deregulation, and labor market implications.
• Uncertainty: Terrorism, financial distress, and strategic adaptation in volatile environments.