معرفی
Dr. Tracy Ross is a Senior Lecturer in People-Centred Design and Co-Director of Internal Communications at Loughborough University's School of Design and Creative Arts, within the Design for Future Living department. Her expertise lies in user-centric design of technology-driven innovations, particularly in transport, mobile, and social systems. She holds a BSc in Ergonomics and a PhD from Loughborough University, focusing on user participation in transport service innovations.
Her research emphasizes sustainable transport, digital technologies' role in behavioral change, and data-driven solutions. Key areas include electric vehicle infrastructure, crowdsourcing for transport data, and enhancing user experiences through co-design methods. Tracy collaborates with European and UK partners on projects funded by public and private sectors, ensuring innovations are both usable and impactful.
Publications highlight her work on EV charging systems, heat-as-a-service frameworks, and cultural codes in sustainable design. She explores how technology can improve transport resilience and integrate energy systems (e.g., EVs powering homes). Her grants and collaborations reflect a focus on real-world applications, bridging academic research with industry needs.
Tracy leads the Design for Future Living team, advancing interdisciplinary projects that address societal challenges through human-centered approaches. Her contributions to service design, privacy in rail travel, and civic technology underscore her commitment to inclusive and sustainable innovation.
