Tobias Kretschmer

Tobias Kretschmer, Ph.D. serves as W3 Professor for Strategy, Technology and Organization (Endowed Professorship) at Ludwig Maximilian University of Munich's Faculty of Business Administration.

His research focuses on the intersection of business strategy, technology management, and organizational design, with particular emphasis on digital transformation processes and innovation management in complex organizational settings. His work examines how firms can strategically position themselves in rapidly evolving technological landscapes while maintaining organizational effectiveness.

As holder of an Endowed Professorship, his position represents a significant academic chair funded through external endowment, indicating substantial recognition of his scholarly contributions to the field of strategic management.