Thomas Lötzbeyer

Prof. Thomas Lötzbeyer is a Professor at the Faculty of Horticulture and Food Technology at Weihenstephan-Triesdorf University of Applied Sciences, located in Freising. He serves as the Officer for Knowledge and Technology Transfer, focusing on translating academic research into practical applications. His primary research interests include nutrition science, particularly in optimizing dietary intake for elderly populations with chewing/swallowing difficulties, and leveraging food technology to enhance meal accessibility. He also investigates consumer behavior patterns to promote healthier food choices through personalized marketing strategies.

Key projects led by Lötzbeyer include STREAMING, aiming to develop sustainable food systems in Africa, and Green Futures, which strengthens marginalized agricultural communities in southern Africa through knowledge transfer. His work combines clinical studies (e.g., texture-modified diets) with behavioral economics models to address both nutritional challenges and market-driven solutions.

Publications highlight innovations like 3D-textured meals for improved elderly meal acceptance and models predicting consumer responses to price promotions for low-fat products. Collaborations span health institutions, supermarkets, and international development partners.