Stefan Iske

Prof. Dr. Stefan Iske is a Professor of Education and Media Education at Otto von Guericke University Magdeburg, where he serves as Program Director for the 'Media Education. Audiovisual Culture and Communication' bachelor's and master's programs. He is based at Institute 1: Education, Vocation and Media, with his office located at Zschokkestraße 32, Building 40, Room 156, 39104 Magdeburg.

His research interests include:

• Media Education and Media Literacy
• Digital Inequality and the Digital Divide
• Online Advertising from Youth Perspectives
• Informal Learning with Digital Media
• Big Data and Datafication

Prof. Iske has published extensively since the early 2000s on media education topics, with his recent work focusing particularly on how digital technologies impact education, social inequality, and youth development. His publications reveal a consistent interest in understanding media practices from the user's perspective, especially young people's interactions with commercialized digital spaces. He has developed conceptual frameworks like 'Media Competence – A Package Insert' that provide structured approaches to media literacy education.

Prof. Iske is actively involved in research projects examining online advertising from young people's perspectives and developing educational approaches for digital literacy in the context of data protection and algorithms. His work often bridges theoretical perspectives with practical educational applications, making significant contributions to both academic discourse and educational practice in media education.

As Program Director for the Media Education programs, Prof. Iske oversees curriculum development and academic direction for both bachelor's and master's degrees. He supervises student theses and maintains regular office hours for student consultations, demonstrating his commitment to teaching and student support alongside his research activities.