Sonja Geiger

Prof. Dr. Sonja Geiger is a leading academic at Eberswalde University of Sustainable Development, where she holds the Chair in Psychology and Marketing in Sustainable Agriculture and Food Industry since 2024. Previously, she served as a tenured Lecturer at Murdoch University and as a Researcher at TU Berlin. Her work bridges environmental psychology, mindfulness interventions, and sustainable consumption through innovative frameworks like the SCB-cube model.

• Academic Affiliations: Eberswalde University (2024–present), Murdoch University (2023–2024), Justus-Liebig-University Giessen (2021–2023), TU Berlin (2015–2021)
• Key Research Areas: Sustainable consumption behavior, nature connectedness through immersive VR, time wealth, mindfulness applications, and environmental education

Her scientific contributions focus on:

• Developing measurable frameworks for sustainable behaviors
• Exploring VR embodiment as a tool for pro-environmental action
• Linking mindfulness practices to ecological conservation

Major projects include MeinDing! (citizen science for sustainable lifestyles) and ReZeitKon (time wealth and sustainable consumption).

She supervises theses on topics like time well-being, fairness in climate measures, and marketing sustainable products.